Strategist / Marketing Associate - Innova DDB Ghana
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We, Innova DDB Ghana are looking for a creative, goal-oriented Strategist / Marketing Associate to join our Marketing department.
This position involves a variety of tasks, including setting specific objectives to develop a cohesive and profitable marketing strategy, planning and executing digital marketing campaigns and managing client/vendor relations.
Responsibilities
- Set specific marketing goals
- Design and implement marketing strategies aligned with business targets
- Develop digital campaigns to increase web traffic
- Analyze sales and marketing metrics
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- Forecast market trends
- Research market to identify new opportunities
- Generate innovative ideas to promote brands and their products
- Liaise with internal teams and ensure brand consistency
- Community management/ content curation
Requirements
- Excellent communication skills (verbal and written)
- Ability to juggle different priorities and meet deadlines
- Proven work experience in marketing role
- Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)
- Managing client/vendor relationships
- Strong analytical skills
- Team management skills
- Bachelor’s degree in Marketing or relevant field
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