Strategy Analyst - FIDO

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Strategy Analyst - FIDO

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There are 2 billion adults worldwide who don’t have a bank account. That’s close to 40% of the world’s adult population. 350 million of them live in Sub-Saharan Africa. They are hardworking, young, connected adults that lack access to the traditional banking system. Fido is changing that. We are empowering individuals and entrepreneurs to take advantage of opportunities in Africa.

The latest innovation from Fido called Fido Score will shift power back to the people by empowering them to build and maintain a digital financial track record.

We build consumer products powered by a magical cocktail of real-time mission-critical machine-learning models, behavioral psychology, and financial engineering. We promote meritocracy, act quickly, commit, and worship data.

Ready for your next career move?

Are you sharp, motivated, and purpose-driven? We are looking for you

Join us in our mission to make financial services accessible in Africa.

Who you are:

As a Strategy Analyst, you will be responsible for analyzing market trends, competitor strategies, and internal performance metrics to provide insights and recommendations for strategic business development decision-making. Your primary focus will be on identifying new business opportunities, cultivating relationships with potential partners and strategically positioning our products/services in the market. This role requires strong business acumen, critical thinking, and a data-driven mindset.



Key Responsibilities:

Market Research and Analysis:

  • Research products, industry trends, market dynamics, and emerging technologies.
  • Analyze market data to develop insights and strategies for capturing new business opportunities
  • Identify opportunities and threats within the market landscape.

Competitive Intelligence:

  • Monitor competitors’ activities, including product launches and pricing strategies
  • Evaluate competitors’ strengths, weaknesses, opportunities, and threats (SWOT analysis).
  • Assess market share and competitive positioning relative to key competitors

Strategic Planning:

  • Assist in the development of strategic plans and long-term objectives.
  • Collaborate with the Head of Department to define strategic priorities and initiatives.
  • Identify strategic opportunities for growth, expansion, and diversification.

Prospecting & Partnership Management:

  • Identify and target potential partners through various channels, including online research, networking events, and industry associations.
  • Understand partners’ business needs, objectives, and challenges to effectively tailor our products/services to their requirements.

Collaboration and Cross-Functional Communication:

  • Work closely with internal teams, especially the product team, to align business strategies and achieve collective goals.
  • Communicate market insights and partner feedback to relevant teams for continuous improvement.

Business Pitch and Proposal Creation:

  • Develop compelling and persuasive business pitches and proposals.

Performance Tracking and Reporting:

  • Monitor and analyze key performance indicators (KPIs) related to business development efforts.



Key Competencies

  • Bachelor’s degree in Business Administration / Finance / Economics, or a related field.
  • At Least 2 years of experience in strategy consulting, strategy analysis or a related field.
  • Strong analytical skills with proficiency in market research and competitive intelligence.
  • Understanding of the local digital financial services and fintech space
  • Problem-solving, and critical thinking skills.
  • Proficiency in data analysis tools and software (e.g., Excel, Power BI) is an added advantage
  • Excellent communication and presentation skills, both written and verbal.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Results-oriented with a track record of meeting targets
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  • An application will not in itself entitle the applicant to an interview.


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