Marketing Officer - Ghana News AgencySales / Marketing Jobs In Ghana 2024
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The Ghana News Agency (GNA) is inviting applications from suitably qualified, result-driven, competent, and dynamic professionals to fill various vacant positions. The available position is Marketing Officer.
Job Description: Key Duties and Responsibilities
- Implements approved policies, standard operating procedures (SOPs), work plan and other support systems to manage the Business Development & Marketing Department.
- Implements approved marketing and sales initiatives/plans to market and sell the Company’s products and services to meet the requirements/expectations of Clients as well as develop new business relationships.
- Assists in the preparation of adverts designs and media concepts for clients.
- Ensures the prompt payment of placed advertisements and fast delivery of contracts.
- Solicits advertisement service for the Agency.
- Collaborates with the Finance Department in collecting debts from advertising and subscription clients.
- Liaises with the Finance Department in the monitoring of rent proceeds.
- Keeps and updates records on the advertising and subscription business.
- Provides input in formulating new product and service from inception to respective launch to meet growing and changing customer needs.
- Coordinates and monitors sales activities to improve and optimize revenue growth, expand business, and improve sales productivity.
- Monitor and identify areas of concern for marketing/sales and propose corrective actions to address concerns and maximize profitability.
- Maintains and updates data on sales activities and clientele for easy accessibility and retrieval of information.
- Maintains a network of contacts that will support the operations of the Business Development & Marketing Team.
- Prepares monthly and periodic reports on all sales and marketing activities.
- Performs any other duty(s) assigned by Superior Officer.
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Qualification Required & Experience
- Bachelor’s Degree in Marketing, Sales, Project Management, or related field.
- Five (5) years relevant working experience in related role.
- In-depth working knowledge and experience in sales/marketing operations.
- Good knowledge of distribution channels available and how these can be leveraged.
- Proven planning and organizing skills.
- Excellent marketing and sales and customer service focus.
- Good knowledge/understanding of sales delivery benchmarks and standards.
- Strong negotiation, networking and influencing skills.
- Good knowledge/understanding of market segmentation, value propositions and customer profiles.
- Good knowledge and understanding of project management and administration.
- Ability to work under pressure in a target driven environment.
- Ability to maintain professional relationships relevant to the development of business potential partnerships.
- Knowledge in the use of Microsoft Word, PowerPoint, Excel and business development software/tools.
Location: Accra« Go back to the jobs list
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