Digital Marketing Specialist - HMD Africa

Job description includes, but is not limited to the following:

• Creating a digital strategy and content calendar
• Implementation of the planned Integrated Marketing Activities during the year
• Researching competitive products and activity by identifying and evaluating product characteristics, advertising activities, pricing.
• Keeping up-to-date with the industry’s latest developments, trends, competitors, and promotional opportunities
• Organizes customer-focused Events, and plans participation of third-party industry-relevant events.
• Assist in developing marketing campaigns, social media content, press releases and other marketing communication tools.
• Briefing and liaising with third-party vendors (branding, marketing materials, advertising, etc.) in order to ensure compliance with task requirements.
• Supporting sales staff by providing sales data, market trends, forecasts, account analyses, new product information
• Maintain and ensure the CRM is updated

Job Requirements

• Degree in Marketing / Mass Communication / Business Administration or a related field.
• Minimum 3 years of proven relevant experience in marketing/media communications
• Basic knowledge of photoshop
• Social media management
• Good verbal and written communication skills
• Excellent creative and business writing skills (emails, press releases, official letters, etc.)