Sales & Marketing Executive - Signature Packaging & Souvenirs


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Signature Packaging & Souvenirs is seeking a detail-oriented and creative Graphic Designer with a strong portfolio in packaging design, branding, and marketing concepts. This is an exciting opportunity to bring ideas to life through visually appealing packaging, product labels, promotional materials, and digital graphics that reflect our brand identity and meet client needs.

REPORTS TO: CEO

ORGANIZATION: Signature Packaging & Souvenirs

LOCATION: Ashaley Botwe, Accra

About Signature Packaging & Souvenirs

Signature Packaging & Souvenirs is a multi-service creative and industrial brand that specializes in premium souvenirs, customized gift packaging, flexible pouch packaging, stand up pouches, labels and the supply of semi-automatic packaging machines for SMEs in the FMCG in Ghana. Our mission is to empower SMEs with affordable, export-ready packaging solutions and to provide exceptional, beautifully crafted souvenirs and high-quality branding solutions that elevate celebrations and strengthen brands.


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Job Summary

The Sales & Marketing Executive will be responsible for developing and executing sales strategies, managing client relationships, and coordinating orders to ensure customer satisfaction. 

In addition, the role requires strong expertise in social media marketing and digital engagement, including content creation, targeted campaigns, and analytics monitoring to boost online presence and generate leads. This position demands a results-oriented professional with excellent communication skills, creativity, and a passion for branding and packaging solutions.

Key Responsibilities

Sales & Business Development

  • Identify, promote and engage corporate and retail clients for souvenirs and packaging solutions.
  • Prepare quotations, proposals, and follow up on leads to close sales.
  • Build and maintain strong customer relationships, ensuring repeat business.
  • Coordinate client orders with the production team to ensure timely delivery.
  • Networking skills and experience handling B2B and B2C sales.
  • Achieve monthly, quarterly, and annual sales targets.

Marketing & Social Media Management

  • Develop and implement marketing strategies to increase brand awareness and sales.
  • Plan and organize sales visits and client meetings.
  • Manage social media pages (Instagram, Facebook, TikTok, LinkedIn, etc.) — plan, create, and post engaging content.
  • Run targeted social media ads and campaigns to generate leads and conversions.
  • Collaborate with the design team for visuals, promotions, and product showcases.
  • Monitor analytics and insights to refine online marketing performance.

Required Skills or Experience

Qualifications & Experience

  • Either HND or Bachelor’s Degree in Marketing, Communications, Business Administration, or related field.
  • 2-4 years proven experience in sales, marketing, or social media management or related consumer products.


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Skills & Competencies

  • Excellent communication, presentation, and negotiation skills.
  • Knowledge of digital marketing tools and ability to create compelling promotional content.
  • Strong social media presence or ability to manage professional pages effectively.
  • Basic understanding of branding, design, or product presentation (an advantage).
  • Self-motivated, target-driven, customer-oriented and able to work with minimal supervision.

Personal Attributes

  • Passion for creative products, branding, and design trends.
  • Ability to think strategically and act creatively.
  • Team player with a positive and proactive attitude.
  • Strong presentation and public speaking skills
  • Professional appearance and demeanor

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