Senior Copywriter - Publicis West Africa


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Publicis Groupe Advertising/Media Jobs in Accra


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Overview

We’re on the hunt for a Senior Copywriter with sharp wit, endless creativity, and a knack for turning complex ideas into compelling, memorable copy. You’ll work closely with our creative team to craft innovative campaigns that resonate with audiences and bring brands to life. If you can juggle multiple projects while keeping your ideas fresh and your copy flawless, we want to hear from you!

Responsibilities

  • Concept Development: Collaborate with art directors, designers, and strategists to develop big ideas and creative concepts for integrated marketing campaigns across digital, print, social, and broadcast media.
  • Copywriting: Craft clear, persuasive, and original copy for ads, websites, social media, email campaigns, scripts, and more, ensuring it aligns with the client’s voice and brand strategy.
  • Client Interaction: Present ideas confidently to clients, take constructive feedback in stride, and revise copy as needed while maintaining creative integrity.
  • Mentorship: Guide and mentor junior copywriters, offering constructive feedback and fostering a collaborative creative environment.
  • Research & Insights: Stay updated on industry trends, audience insights, and competitor activities to inform and inspire your work.
  • Brand Stewardship: Maintain consistency in brand voice across all platforms and projects, ensuring high-quality standards are met.


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Qualifications

  • Relevant Higher Education Degree
  • 5+ years of experience in a creative agency or similar environment.
  • A killer portfolio showcasing a range of work across different media and industries.
  • Strong understanding of marketing principles, branding, and consumer psychology.
  • Exceptional writing, editing, and proofreading skills with attention to detail.
  • Ability to work under pressure and meet tight deadlines without sacrificing quality.
  • Excellent communication and presentation skills.
  • Have experience with digital best practices and digital content strategy.
  • Are skilled in scriptwriting for video, radio, and digital.
  • Love brainstorming in a fast-paced, collaborative environment.
  • Ability to speak French (Bilingual) is an added advantage.

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