Gateway Digital Enterprise Sales / Marketing Jobs in Kumasi
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Role Summary
This is a full-time remote position for a Database Marketing Manager. In this role, you will design and implement database marketing strategies to optimize campaign performance. You will analyze customer and market data to provide actionable insights, manage and segment databases, and collaborate with cross-functional teams to drive targeted marketing initiatives. The role also involves constant monitoring and reporting to improve marketing effectiveness and contribute to the company’s growth efforts.
Qualifications
- Solid understanding of Database Marketing and experience with database management
- Proficiency in Marketing and Marketing Analytics to analyze campaign performance and consumer behaviors
- Exceptional Analytical Skills, with the ability to interpret data and transform it into actionable metrics
- Strong knowledge of database tools and marketing software
- Excellent communication skills and the ability to coordinate with diverse teams
- Bachelor's degree in Marketing, Data Science, Business, or a related field
- Prior experience in a similar role; experience within the digital or tech industry is a plus
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