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Role Description
This is a hybrid role located in the Greater Accra Region, Ghana. As a Digital Marketing Executive, you will be responsible for developing and implementing digital marketing campaigns, managing social media platforms, creating web content, and analysing web analytics.
Day-to-day tasks include coordinating with the marketing team, creating engaging content, monitoring and optimising campaign performance, and staying updated with digital marketing trends.
Qualifications
- Bachelor’s degree in marketing, communication, or related fields.
- 2+ years of experience in digital marketing or content marketing.
- Experience with web analytics tools like Google Analytics and Search Console.
- Proficient in marketing automation tools, such as HubSpot, Ahrefs, Yoast, etc.
- Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media.
- Excellent communication, presentation and interpersonal skills.
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