Communications Specialist - CrossBoundary Group

CrossBoundary Advisory is seeking a talented and dynamic Communications Specialist to manage and execute the communications strategy for the BRIDGE-In Agriculture program. This role will involve designing and implementing innovative communication campaigns, creating compelling content, and managing stakeholder engagement to enhance program visibility and impact. The Communications Specialist will collaborate closely with program partners, stakeholders, and beneficiaries to amplify the program’s goals and achievements.

The Communications Specialist will be a member of CrossBoundary Group’s Communications team and report to the Global Head of Communications. You will work closely day-to-day with CrossBoundary Advisory’s investment advisory team in Ghana, focused on program implementation of the BRIDGE-In Agriculture Program.

Who We Are

CrossBoundary operates in underserved markets that also hold immense investment opportunities. The CrossBoundary team is a unique group made up of people who are genuinely excited by the opportunity to make a difference in some of the most challenging yet exciting markets in the world.?Team members come from diverse backgrounds, but share several qualities: curiosity, humility, integrity, a drive for excellence, and a bias for action.

Who You Are

• Excellence: A creative and expert communicator with a track record of delivering impactful campaigns.
• Authentically Cares: Builds meaningful relationships with clients, stakeholders, and colleagues.
• Prioritizes Results: Consistently delivers high-quality work, exceeding expectations.
• Deliberate Thinker: Collaborates effectively with diverse teams, including design, multimedia, and technical experts.
• Act Like an Owner: Takes initiative and accountability for managing communications projects.
• Bias to Action: Thrives in fast-paced environments and adapts quickly to ambiguity.
• Integrity: Maintains the highest standards in all communication efforts.

Primary Responsibilities

Communications Strategy Execution:

• Implement the BRIDGE-In Agriculture program’s communications strategy, ensuring alignment with program objectives
• Ensure program successes are communicated clearly and consistently to audiences important to the program, including regional influencers, donor communities, and peer organizations

Content Creation And Management

• Manage the creation of multimedia content, including short videos, photo essays, and digital storytelling assets for use across platforms and partner channels
• Maintain a Partner Communications Toolkit that includes ready-to-use assets (success stories, flyers, social media graphics, messaging guidance, and FAQs) to enable all stakeholders to easily amplify the program’s visibility
• Regularly update and improve the toolkit based on evolving program milestones and feedback from partners
• Support strategic collaboration among partners by creating shared content calendars, launch templates, and spotlight opportunities for success stories

Stakeholder Management

• Serve as the primary communications liaison for BRIDGE-In consortium partners, ensuring timely, aligned, and impactful messaging across all program activities
• Facilitate ongoing alignment through coordination calls, content calendars, and shared amplification strategies
• Identify and support high-impact visibility opportunities for stakeholders, such as media interviews, public speaking, and joint event participation
• Collaborate with the Mastercard Foundation’s communications team to ensure all outputs reinforce the Foundation’s brand, priorities, and goals

Media Engagement

• Develop and manage a proactive media engagement strategy to position the BRIDGE-In Agriculture program with local and national audiences in Ghana
• Identify and support high-impact visibility opportunities for stakeholders and program participants, such as media interviews, public speaking, and joint event participation to highlight impact
• Identify opportunities for public participation in the program and ensure these are communicated to the right audiences via earned, owned, and partner channels

Digital Campaigns And Event Promotion

• Manage social media campaigns and enhance online visibility through website SEO and digital marketing strategies
• Help organize and promote program events, including training workshops, webinars, roadshows, and community engagements
• Support the planning, promotion, and execution of online and offline events as key engagement tools to reach young entrepreneurs, program partners, and stakeholders

Monitoring And Reporting

• Track the impact of communication efforts using qualitative and quantitative metrics
• Provide regular reports on communications activities and suggest improvements
• Track and report on partner engagement and support needs, proactively addressing gaps and providing targeted guidance

Qualifications

• Bachelor’s degree in Communications, Marketing, Public Relations, or a related field
• Minimum of 3 years of experience in communications, preferably in the agriculture, development, or nonprofit sector
• Proficiency in communication and digital marketing tools and platforms (e.g., social media management, analytics)
• Demonstrated experience working with government agencies, NGOs, and private sector actors
• Strong organizational skills and ability to manage multiple projects simultaneously
• Creativity and the ability to craft compelling narratives for diverse audiences
• Excellent verbal and written communication skills in English
• Passion for agriculture and sustainable development, and familiarity with Ghana’s agricultural ecosystem and challenges facing youth and women in the sector, a distinct advantage

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