Digital Marketer - Estate Masters Limited


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Estate Masters Limited Advertising/Media Jobs in Tema


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Our mission is to offer property buyers a better option for their land and housing needs by providing them a cost-effective, high quality and fashionable solutions. Since our inception in 2014 as a wholly Ghanaian owned business in the real estate sector in Ghana, we have provided excellent services in the areas of land sale, land documentation, building and construction, and property management to individuals and businesses.

Our people management philosophy is based on responsibility and mutual respect that drives personal and professional growth for all employees.

Reports to: Marketing Manager 

Duties

  • Work with Software Developers to manage and maintain the functionality of the company website.
  • Design, build and maintain online presence and brand of the company by creating content for social media, and managing such campaigns.
  • Manag promotions, social media advert and other published content.
  • Manage SEO/SEM/SMM proficiency to ensure the company website is easily found by the target audience.
  • Use paid online advertisements to drive traffic to the website.
  • Convert website visits or social networking by engaging with customers on all social media handles in real time.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Analyze metrics on digital marketing campaigns and comparing against KPIs
  • Monitor trends in social media tools, applications, channel design and strategy, and optimizing based on insights.
  • Brainstorm new and creative growth strategies.
  • Perform other work-related duties that may be assigned.  


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Required Skills or Experience

  • A minimum of Bachelor’s Degree or equivalent in Marketing, Communications, or relevant field
  • A certificate in Digital Marketing Fundamentals will be an added advantage 
  • A minimum of 1-2 years progressive working experience in a similar role
  • Experience in leading and managing SEO/SEM/SMM, marketing database, email and social media advertising campaigns.
  • Highly creative with experience in identifying target audience and devising digital campaigns that engage, inform and motivate.
  • Experience or knowledge in optimizing landing pages and user funnels.
  • Solid knowledge of website analytics tools
  • Up-to-date with the latest trends and best practices in online marketing and measurement. 
  • Resides in Tema or surrounding areas

Location: Tema Community 25

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