Marketing Manager - Rosik Consults Limited



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Job Description: Responsibilities, Qualifications, and Necessary Skills





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Job Description

Responsibilities

  • Develop and implement marketing strategies to increase brand awareness and drive leads for debt recovery services.
  • Create and manage marketing campaigns across various channels including digital, print, social media, and events.
  • Conduct market research to identify target audiences, competitive landscape, and market trends
  • Oversee the creation of high-quality content including brochures, newsletters, email campaigns, blog posts, and social media updates.
  • Manage the company’s online presence, including website content, SEO, and social media profiles
  • Analyze marketing campaign performance and generate reports to measure effectiveness and ROI
  • Develop and maintain a marketing budget, ensuring optimal allocation of resources.

Required Skills or Experience

  • Bachelor’s degree in Marketing, Banking, Business, Communications, or a related field.
  • Minimum of 4 years of experience in marketing or credit administration preferably within the debt recovery or banking industry.
  • Proven experience in developing and executing successful marketing campaigns
  • Strong knowledge of digital marketing strategies, including SEO, PPC, email marketing, and social media
  • Excellent written and verbal communication skills.
  • Proficient in marketing software and tools such as Google Analytics, CRM systems, and content management systems.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Creative mindset with the ability to think outside the box and innovate.
  • Strong project management skills and the ability to manage multiple tasks simultaneously.
  • Ability to work collaboratively with cross-functional teams and external partners.
  • High attention to detail and a commitment to excellence.
  • Must have a driver's license.
  • Women are encouraged to apply.

Salary: GHS 2000 - 3000


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