Direct Marketing Specialist - NSIA Insurance Ghana

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NSIA Insurance Ghana seeks to employ a Direct Marketing Specialist

B2B and B2C

  • Client research and profiling
  • Achieve set targets/objectives for the Unit
  • Identify, grow, develop, manage and retain potential and existing clients
  • Develop and implement marketing, sales, client relations, and promotion strategy
  • Analyze distribution channels on a consistent basis and develop strategies for achieving sales targets
  • Identify new business and product opportunities using relevant research tools / sector-specific targeting/cold calling, etc. strategies
  • Develop marketing strategies and plans to support the achievement of set targets, including prospects for new business, expand market opportunities and increase the market share.
  • Coordinate to ensure maximum retention of existing businesses




  • Visit and service key clients, particularly those contributing significant income to premium income targets, at least once every quarter.
  • Manage the company’s reputation in the day to day activities to promote a good corporate image of the NSIA brand.
  • Handle customer complaints efficiently and ensure good customer service.
  • To maintain a debt ratio of 0% at all times.
  • Ensure the issuance of receipts to clients for cash/cheques received.
  • Preparation of daily, weekly and monthly reports covering all production/marketing activities.
  • Comply fully with all regulator's directives in the pursuance of the insurance business.

How To Apply

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  • The Recruiter reserves the right not to proceed with filling the position.
  • An application will not in itself entitle the applicant to an interview.


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