Head, Digital Banking and Innovation - Advans Ghana Savings & Loans



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Advans Ghana Savings & Loans is in search of a qualified person to take on the position of Head, Digital Banking and Innovation.

The position is a permanent role and is based in Accra.

What will your role be?

Under the supervision of the Chief Business Development Officer, you shall:

  • Be Responsible for the definition and implementation of the Digital Strategy of the Institution
  • Be Responsible for the development and the improvements of all Alternative Delivery Channels, asides from the branch network: Mobile App.; USSD; Ecommerce; Debit / Credit Card; Agency Banking, WhatsApp, etc…
  • Manage a Team of Product Managers and/or Project Managers in charge of the management of the existing and innovative channels
  • Ensure adoption of the Channels by Clients and by Staff via Internal & external communication campaigns and via comprehensive pieces of training with the support of dedicated departments (Communication and Human Resources)


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MAIN RESPONSIBILITIES

Supervise the Team to define and implement the Digital Banking Strategy

  • Define and implement Digital Banking Strategy for all customer segments to increase Advans’ market share and to achieve effective channel use, sales and customer satisfaction targets, operational efficiency and a seamless product and relationship experience for customers
  • Develop strategies that utilize self-service banking technology/products/services to expand Advans’ geographic reach and customer base
  • Analyse the profitability of Alternative Delivery Channels on ongoing basis and propose improvements both in terms of cost-effectiveness and revenue generation
  • Design and prepare studies on client needs, competition and best practices in the industry to further develop the services offered through Alternative Delivery Channels
  • Participate actively in the communication strategy for Media Campaigns and promotions around the Alternative Delivery Channels
  • Manage a team of Product Managers and/or Project Managers

Product Development & Continuous Improvements

  • Manage projects and initiatives related to implementation and continuous improvement of Alternative Delivery Channels
  • Manage the innovative projects related to Alternative Delivery Channels from the Business requirements to the commercial launch (ej: Agency Banking, WhatsApp Business, etc…)
  • Ensure smooth customer experience by continuously improving user touch points and streamlining the service processes
  • Track Alternative Delivery Channels in terms of technical performance (transaction success rate), customer usage and identified risks
  • Reach the targeted success rate of transactions by identifying the root causes for failures and liaising with internal IT, service providers and other involved third parties to implement effective solutions
  • Create and keep up-to-date user guides, training materials, procedures and working instruction on ADCs, both for the customers and the involved employees


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eCommerce; Online and Start-Up Partnerships, Innovation and Prospective Analysis

  • Manage the Online / Ecommerce Partnerships (ex: Jumia) on the operational and promotional side (ex: set up promotional campaigns, manage the relationship with key stakeholders, etc…)
  • Follow up on the Fintech & start-up market trends (fundings, actors, etc…), attend to start-up events organised locally or regionally and represent Advans GH when necessary, at these events
  • Follow-up trends in the industry and raise on regular basis any opportunities and threats that could be generated by any innovation (ex: Digital Currency E-Cedis, Blockchain, AI, Financial Bots, etc…)

Profile :

What kind of profile are we looking for?

You have a:

  • Master’s degree in Management, Finance or Engineering
  • Minimum eight to ten years of professional experience
  • A proven experience in the management of a Business Unit in financial services (retail banking, financial institution, mobile money operators, etc.)
  • An experience in managing large digital projects (eg. Mobile Application Launch, etc.)
  • An experience in managing a team within an international group is a plus (not mandatory)
  • Excellent leadership and organizational skills with a strong results-oriented approach
  • Excellent interpersonal skills and cross-cultural sensitivity
  • Ability to find pragmatic solutions adapted to the local context


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