Strategist / Marketing Associate - Innova DDB Ghana



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We, Innova DDB Ghana are looking for a creative, goal-oriented Strategist / Marketing Associate to join our Marketing department.

This position involves a variety of tasks, including setting specific objectives to develop a cohesive and profitable marketing strategy, planning and executing digital marketing campaigns and managing client/vendor relations.

Responsibilities

  • Set specific marketing goals
  • Design and implement marketing strategies aligned with business targets
  • Develop digital campaigns to increase web traffic
  • Analyze sales and marketing metrics


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  • Forecast market trends
  • Research market to identify new opportunities
  • Generate innovative ideas to promote brands and their products
  • Liaise with internal teams and ensure brand consistency
  • Community management/ content curation

Requirements

  • Excellent communication skills (verbal and written)
  • Ability to juggle different priorities and meet deadlines
  •  Proven work experience in marketing role
  • Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)
  •  Managing client/vendor relationships
  •  Strong analytical skills
  • Team management skills
  • Bachelor’s degree in Marketing or relevant field


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