Sales & Applications Specialist - Beckman Coulter Diagnostics

Job Description for Sales & Applications Specialist

• Responsible for the sales and applications within an assigned territory or geographic region
• Gather data on marketing trends, competitive products and pricing.
• Build relationships with customers and influence the acceptance and use of Company products.
• Identifies, profiles, and may service key accounts.
• Required to travel frequently and must comply with requirements of Beckman Coulter
• Design and develop product specific training on various discipline specific equipment
• Delivery of technical and customer training to internal and external customers
• Provide customer training on new and existing product technology
• Application support/ troubleshooting to customers and engineers

Sales Role and Responsibilities

• Scan the market: Identifying potential customers in existing and new markets
• Product promotion: Based on scanning – identify their needs and detail the products and their benefits.

• Funnel management: Making their own prospect funnel list, identifying customer requirements and customer details; keeping track of timelines of execution; making and tracking their own database.
• Coordinating with other functions – Channel Partners, Service, and Regional Business Manager
• Pre-Installation Requisite: (PIR) Handling the site preparation
• Inventory of re-agents at customers and suppliers: Forecasting accuracy

Other Responsibilities

• Daily administrative tasks
• Report writing
• Managing training rooms and instruments
• Managing training material
• Facilitating of training
• Maintaining Prelink
• Daily management activities

Qualifications/Competencies

• N. Dip Medical Technology or B.Sc Biomedical , B. Med Sciences or equivalent
• Qualified Medical Technologist with a proven 3-5 sales experience track record
• Experience in relevant discipline
• Train the trainer or equivalent certification
• Experience in laboratory management and student training
• Proven experience in the full training cycle i.e. needs analysis, curriculum design, training delivery and evaluation
• Good understanding of relevant discipline principles
• Strong analytical and troubleshooting skills
• High level of computer literacy
• Highly organized and ability to multitask
• Ability to travel domestically and internationally for work