Area Digital Manager at Hapag-Lloyd AG

We are looking for a Sales Digital Manager to drive and adopt Digital Business and Transformation topics and initiatives in our West and Central Africa Area. As a manager, the incumbent will be responsible to plan and align digital product targets and monitor performance with Area Management, Region and other product stakeholders (OKR framework) as well as connecting responsible stakeholders to create customer value.

Your responsibilities:

Target Setting and Performance Management:

• Define targets based on customer portfolio in regards to suitable digital channels (Digital Market segmentation – e.g. INTRA, vs direct EDI, vs HL Webpage).
• Regular alignment and follow-up with Sales and Customer Service verticals on Area target performance and related initiatives.
• Increase awareness and usage of customer-facing digital products to reach a higher level of self-service.
  
  

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Digital Adoption:

• Responsible for internal and external roll-out of digital products and features including support of pro-active customer training and education.
• Coach, train and guide HL staff regarding Digital Products, digital capabilities and new technologies (including customer visits where required).
  
  

Customer Centricity:

• Support and host Customer Events in collaboration with connected departments.
• Connect customer feedback and requirements with product, UX and data and support digital marketing localization.
  
  

Stakeholder Engagement:

• Regular networking, best practices and knowledge sharing within Digital100 and connected departments.
  
  

Continuous Improvement:

• Consult with the Region regarding possible enhancements (e.g. systems enhancements, info material, training etc).
• Support learning culture, growth mindset and digital upskilling.
  
  

Your profile:

• At least 3-5 years of experience in the Shipping industry in Sales or Customer Service
• A passion for technology and innovation
• Team player with a strong sense of collaboration
• Customer-centric approach and mindset
• An openness to continuous learning and development
• Good understanding of our digital products and services
• Receptive and be able to grasp new ideas
• Very good command of written and spoken English
• Digital soft skills

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