NiBS University Advertising/Media Jobs in Accra
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Key Responsibilities
Digital Marketing
- Develop and execute comprehensive digital marketing strategies to promote executive education programs and courses.
- Manage and optimize social media channels (LinkedIn, Facebook, Twitter, Instagram) with engaging, professional content.
- Plan and implement email marketing campaigns, including newsletters, course announcements, and promotional materials.
- Conduct SEO optimization for website content and landing pages to improve organic search rankings.
- Manage paid advertising campaigns across Google Ads, social media platforms, and other digital channels.
- Analyze campaign performance using Google Analytics, social media insights, and other marketing tools.
- Create and maintain content calendars aligned with academic schedules and program launches.
- Collaborate with academic staff to develop compelling program descriptions and marketing cop.y
Graphic Design
- Design marketing materials, including brochures, flyers, banners, and digital advertisements
- Create engaging visual content for social media posts, web graphics, and email campaigns.
- Develop presentation templates and materials for executive education programs.
- Maintain brand consistency across all digital and print marketing materials.
- Design infographics, course catalogs, and promotional videos as needed
- Update and enhance website graphics and user interface elements
- Create signage and materials for events, conferences, and on-campus activities
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