Head of Advertising - Jumia Group

Jumia is a leading pan-African e-commerce platform. Its mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to customers, while helping businesses grow as they use Jumia’s platform to better reach and serve customers.

Jumia is built around a marketplace and supported by a proprietary logistics business [Jumia Logistics] and a digital payment and fintech platform [Jumia Pay]. With over 3,000 employees, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating a sustainable impact in Africa.

In April 2019, Jumia was the first Tech company in Africa to be listed on the New York Stock Exchange.

We are looking for an individual with strong advertising experience to guide the local Jumia Advertising roadmap! Aside from the opportunity to work in e-commerce with a diverse, innovative and dynamic team, we can offer you flexible working hours and a fun and fast pace work environment!

What you will be doing:

• Understand the local media landscape and look for opportunities to impact media plans with new partners and formats
• Actively leverage your network of agencies, brands & partners in promoting usage of Jumia Advertising
• Proactively lead client relationships by leveraging traffic and platform capabilities to drive the client’s business and marketing objectives.
• Collaborate with our Commercial Team and Key Accounts to develop clear business objectives, high impact digital advertising & marketing programs and measurement of those programs.
• Manage projects across cross-functional teams and with the client to ensure successful delivery of those programs.
• Present findings and results to Key Accounts Client Executives.
• Act as a knowledgeable industry leader in online marketing, analytics, and targeting.
• Improve and share project management processes, standards, templates and best practices both internally and with client teams.
• Maximize revenue inflow from these client accounts.
• Attain monthly, quarterly and annual sales targets related to your client account portfolio.
• Actively identify and pursue new advertising client accounts.
• Conceptualize, verbalize, document, test, propose and present new online revenue generating opportunities.
• Use web analytics tools to analyze site traffic and user demographics in support of online campaign proposals and client presentations.
• Source, execute, optimize and evaluate all elements of each media campaign. Be the bridge from strategy to execution.
• Set up all measurement metrics and KPIs for each campaign.
• Provide key learnings reports quarterly with recommendations for future plans

What we are looking for:

• Graduate of accredited top Universities
• An advertising / marketing or related qualification will be advantageous.
• Interest in delivering and supporting Jumia in a client-facing role.
• Ability to excel in team environments.
• Strong interpersonal and presentation skills.
• Passionate about advertising, marketing, data, analytics and technology.
• Minimum of 2+ years with agency experience.
• Minimum of 4+ years digital advertising sales.
• Interest in client-facing positions and digital marketing initiatives.
• Must be able to balance a creative and business approach.
• Must be passionate about online advertising and marketing.
• The ability to create and maintain good relationships with client accounts.
• Able to identify and realize revenue opportunities related to online advertising.
• Ability to live the Jumia values:
  • Delivers customer satisfaction;
  • Leads completely;
  • Embraces and drives change;
  • Goes the extra mile;
  • Is adventurous, open-minded and creative;
  • Creates fun and a positive team spirit.

• Deadline for applications: 31-07-2025
• Rounds of Interviews:
  • HR Screening
  • Technical Meeting with potential manager
  • Technical Meeting with functional manager

This is an office-based role and is only open to candidates who have the right to work in Ghana.

We Offer:

• A unique experience in an entrepreneurial, yet structured environment
• A unique opportunity of having strong impact in building the African e-commerce sector
• The opportunity to become part of a highly professional and dynamic team
• An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders

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